Latin America

Fortuna Luxury Lifestyle

  • Latin America has the fastest growing internet population in the world
  • 5 out of the top 10 most engaged markets with social content worldwide are located in Latin America. They are as follows: Brazil, Argentina, Peru, Mexico and Chile
  • Mexico has experienced a massive level of growth and now has the largest middle-class population in the world which consist of approximately 500 million people
  • Brazil accounts for approximately 36% of online users in Latin America
  • Each month approximately 10 hours of social media is consumed, on an individual basis, in Latin America which is 5 hours more than the global average
  • Brazil’s online population growth is just over 35% year over year
  • Latin America has experienced a 65% increase in the number of visitors searching for real estate online from March 2012 to March 2013
  • In 2012, Mexico overtook Brazil to become Latin America’s largest luxury goods market. With a total GDP of $1.2 trillion in 2012, Mexico is the world’s fifth-largest emerging economy behind the ‘BRIC’ countries (Brazil, Russia, India and China) and the second-largest in Latin America